So my cover will run this Thursday. I like the way it turned out. It’s not too literal, but I think it still speaks to the point of the story. I was at first surprised when I read in the design edits that work was still needed on the hands. I thought they were good. But when I went in and had another look, I really saw what they were talking about. It just wasn’t spot on. I stayed and worked a few more hours on it and I think I got to where they needed to be.
Fresh Life is a strange thing for me. I don’t feel like I can take it to crazy levels with crazy design because the content doesn’t seem to allow it. I guess if I think about it in different terms that could help. Right now I’m picturing the audience as mostly women, some men, some with families. Maybe if I design for a different audience that will change how I design. This all makes sense in my head. I’m not sure how it’s translating “on paper.”
My cover as it stands right now. The sell lines are a work in progress. The logo is colorized, obviously. I think I like it, but I'm not sure I'm in love with it. I like the colors, but I'm still trying to decide if it works for me.
My TOC. I'm going to add more pages to it instead of having just one. I need to fix my personal problem. (Hehe. Thanks, Jan!) I guess these will be my "safe" designs. I can't promise that I'll have the "not safe" designs by the time we're to present our work, but here's hoping.
-| React |-
Judging all those portfolios was hard! I saw a lot of good stuff, but it all makes me think real hard about mine and it kind of makes me nervous. I'll be happy for the feedback, though. I probably shouldn't pick favorites, but I really liked all of the posters Hannah presented. That would be a fun vein of design to tap into. It seems like it would lend itself to great, creative and brilliant design. Screw editorial work! :-D
-| You Can't Miss |-
This week on newsdesigner.com, more redesigns were announced. This time, the New York Observer. It switched to a tabloid format. Not actually that surprising, since tabs are easier to approach as a reader and every newspaper and their brother want to appeal to anyone they can get!
SND's tentative top ten newspaper designs were announced. A lot of them aren't really surprising, but in case you're curious:
1. The New York Times (and its magazines)
2. Los Angeles Times (and its magazine)
3. Excelsior [Mexico]
4. Hartford Courant
5. San Jose Mercury News (Yeah!)
6. The Boston Globe (and its magazine)
7. The South Florida Sun-Sentinel
8. La Presse [Montreal]
9. The (Cleveland) Plain-Dealer
10. El Mundo (and its magazines) [Spain]
1 comment:
Rob- I actually really LIKED your photo choice for the freshlife cover... i like that it is raw and tubular... so hot right now. i also liked the quirky banner... though i do agree that perhaps the colors should change a slight bit to make it stand out more. also something I forgot to say to you last week... whoever did the critique of VOX clearly missed the novelty of your cover design. Sometimes I think that people are TOO used to seeing things one way and so they think that everything else is "flimsy." Don't listen to them. Unique is f**king rad.
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